José Namén

PROJECTS & CHALLENGES

A Selection of Projects & Challenges

Thermomix iOS App, Vorwerk

Launch of Thermomix/Bimby iOS App 2.0 in Portugal,Italy, France, Spain, Poland,
Czech Republic and Germany. With the rollout of the iOS App 2.0, Thermomix has the chance to make a significant breakthrough in the life of Thermomix users. The app provides them with a world of inspiration, wherever they happen to be – on the move or in their own kitchen – and helps them to get organized and prepare delicious meals.

Thermomix Recipe Platform, Vorwerk

Launch of the Thermomix Recipe Platform in Portugal, Italy, France, Spain, Poland, Czech Republic, Germany, Mexico, Taiwan, Austria and Australia. The Thermomix Recipe Platform is a brilliant online platform where users can find thousands of recipes with the Thermomix success guarantee. Recipes are available as convenient bundled recipe collections for any occasion or type of cuisine. The Thermomix Recipe Platform is the heart of a growing world of inspiring recipes, helps customers get even more out of their Thermomix and additionally helps them plan and organize their meals and shopping lists.

MatHem’s YouTube Channel, MatHem

Launch of MatHem’s YouTube Channel. This is MatHem’s YouTube channel that I established and managed content and respective KPI follow up.

About Me

"I strongly believe in the power of digital to transform analogue societies and organizations and to enhance customer experience"

Digital growth, SEO, SEM, e-commerce, Digital Project Management, Leadership & Team Management

With great passion and solid background in digital channels and marketing, I have succeeded in planning, leading and implementing cross-market digital strategies. My current position as International (Digital) Recipe Marketer at Thermomix ignites my exciting journey: taking Thermomix, the revolutionary kitchen appliance with its innovative Recipe Chips, touch screen and unique Guided Cooking function, into the digital world. I am also leader of the Global Recipe Marketing, responsible for the design and execution of digital strategies within the recently established recipe business of Thermomix.

SPEAKING

A Selection of previous events as Speaker and/or Moderator

Global Forum Digital Marketing, Amsterdam

Panelist together with Dell, LG and Domino’s Pizza about “Digital Commerce Initiatives to build future growth”

Innovative Digital Marketing, London

Keynote: How True Integration of Digital Creates a Radically Enhanced Product and Service

Swiss e-Commerce Conference, Zurich

Part of the panel: From experience-driven marketing to e-Commerce sales

Digital Marketing World Forum, London

Panel Moderator and Leader of the Digital Customer Experience masterclass.

Let’s talk!

Follow @josenamen

International Thermomix Marketing Conference, Dusseldorf

Project Manager/Moderator/Speaker

REFERENCES

“I had the pleasure of working closely to José during our time together at MatHem/Tasteline, within online marketing. José has broad knowledge of all aspects of online marketing – SEO, SEM, social media marketing, traffic generation among others. He is curious of new trends, products and companies on the market and very efficient and meticulous in his work. José also managed the large event Årets Hemmakock (cooking competition and gala) all by himself with great results. On top of that José is a very warm and social person, bringing fun and great spirit into any team. I truly recommend José both as an online marketer, project manager and great co-worker!”

Malin Lundberg | Digital Commercial Project Manager at Aller Media

“I have been working with José at WebGuidePartner for more than 2 years. Besides being an expert in the traditional seo traffic acquisition, José has proven to be able to drive sucessful social media campaigns in an innovative and creative way. José is a key player in our team and I definitely recommend him for any company looking for an expert in social media and SEO.”

Maria Del Riccio | Conversion Optimization, Web Analytics & AB Testing

“José is curious and eager to adopt to changes and new challenges. Being open minded José has the capabilities to learn quick. He does not hesitate to bring new insights into his marketing efforts. José is social and great in building relationships worldwide with business partners and customers. With many years in online marketing he should be on every short list in this field.”

Björn Alberts | Marketer & Digital Product Developer

Get in touch for Speaking & Other Ideas

I look forward to hearing from you if you would like to know more about my qualifications, speaking possibilities, and experience in a personal or telephone meeting.